you may have noticed our new logo..
the logo is based on a concept developed by the band and executed and realised by aspiring young graphic designer Ben Cole.
The design is based on alchemical symbols for Gold; symbolising humankind’s goal to obtain perfection in mind and spirit. Copper; this symbol embodies such characteristics as love, balance, and artistic creativity, it’s also known for its ancient use in producing mirrors. Platinum; representing determination, grit, and seeing our manifistations to completion and finally Sulphur; represents the multiplicity of human nature and the eternal aspiration to reach enlightenment.
We sent through other concepts such as the sigillum Dei Aemeth, or Seal of the truth of God. A large, complex circular symbol, with six pointed figures and the names of God and various angels incribed thereon. The sigil is best known in relation to the Enochian workings of Dr. John Dee, as he was instructed to re-create it by angels he contacted during his scrying sessions with Edward Kelly. (The sigil predates Dee, having first appeared in a thirteenth century grimoire; it was later expanded upon by Athanasius Kircher.) The wax disk was placed in several places on the Holy Table- beneath Kelly’s scrying stone and under each leg. The sigil would then protect the workings from outside influences.
Ben Cole presented us with the new font design which included the letter A done in the style of the symbol of freemasonry, a touch we loved. We asked him to elaborate on the concept of letter missing parts and in doing so we ended up with a new font that works as an evolution of our old font. which was originally based on the font for the film VERTIGO by Alfred Hitchcock. Our graphic designer at the time, Lucas Bowers created this font for us and added cracks and seperations in the lettering to give it that shattered, damaged look.
We find a new sybolism in the font design and the entire logo > the evolution of ideas and the fact that many parts make a whole.
